D.C.’s Nellie’s cited as trailblazer in “gay sports bar” trend
“I’m not even a sports fan; I just have a lot of experience in marketing and advertising. … You can’t just open a stereotypical gay bar and expect that one set of people. That group’s already been targeted.”
—Douglas Schantz, owner of Washington’s own Nellie’s Sports Bar, talking with Business Week about the emerging “gay sports bar” trend in a number of cities. The magazine cites Nellie’s as a “trailblazer” in that marketing niche. (Business Week)
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